Breast Cancer Awareness Month - please read
Originally uploaded by Graphictruth.
October is National Breast Cancer Awareness Month.
A couple of weeks ago, cafepress shopowners were asked to create and donate designs for a fund-raising and awareness-rasing effort. We were all happy, of course, to show our support.
Today, the results came in the form of a newsletter, and it saying the following:
Breast Cancer Awareness month is a time for people to come together and use the power of community to make a difference.
At CafePress, we've looked to our own community of over 2.9 million users to make this difference - and the response was a rally cry of support.
The CafePress Breast Cancer Donation Shop contains hundreds of products designed and donated by our community of Shopkeepers.
CafePress.com will donate 40% of the retail price of all products sold through the Breast Cancer Donation Shop through October 31, 2006 to a non-profit 501(c)(3) organization with a core purpose of raising awareness and funding breast cancer research and education.
Your purchase today directly supports a great cause, and makes you part of an empowering message of support, survival and prevention.
We at CafePress thank our generous Shopkeepers, and send our own well wishes to everyone involved in this cause.
CafePress Breast Cancer Awareness Shop : CafePress.com
I paged through it to see if my slightly odd design had made the cut. There it was, on page ten of "women's pink shirts."
I was thrilled, of course. It's a huge complement, when you consider how many designs must have been submitted. The top several pages are filled with designs from storekeepers who have proven track records as creators of best-selling designs. If you are trying to raise money for a cause, there is nothing unfair about that! Those of us with less stellar records had best just do a better job, or stop whining. But the design fairly lept from my tablet to the screen and I thought it compelling enough to enter. They thought it compelling enough to list. I hope that at least someone, other than myself, will buy one.
Ok, buy ANY one. Buy the one you like best. Or maybe two, it's a whole MONTH, after all! Now, after completing the sale , Cafepress will say "thank you" by offering you the chance to send a five dollar coupon to five of your friends.
Ordinarily, I would not suggest you spam your friends, but in this case, it's a good cause. But before you send off the message to cafepress with their email addresses, I would first ask you to send them a personal note, explaining why they are going to get that five dollar coupon and a small amount of junk mail from time to time.
Ask them, if they can afford it, to show their support by buying a shirt - and passing the letter and the coupon along to five more friends.
No guilt, no pressure, no icky chain-letter hype. This is simply viral marketing in a damn good cause. Make sure that you carefully select the five people you think would actually welcome the communication.
As a male, I decided to create a design aimed AT men. As I know that you WILL ogle a pert pair, (as I do, and without any visible shame) I know too that any message placed upon the bouncy bits will be sent right to your hind-brain, bypassing your ordinary filters.
So girls, if you wish to do your bit for raising the awareness of the OTHER half of the population that doesn't think this is their issue, take this "Ducks Unlimited" approach. One cannot view, ogle, whistle at or contemplate fondling that which is no longer there.
It might be seen as unfair, sexist and a lewd and lacivious suggestion to hint that you forgo a bra when wearing this shirt - but I assure you, it will be even more unfair to the men!
Should you happen to wear this shirt to school and be forced to turn it inside out because it's "suggestive," I suggest you contact your local newspaper and the ACLU - because publicity like that cannot be bought, it relies on the generous stupidity of others.
That's a Graphictruth for you, courtesy of Graphictruth.com
tag: graphictruth, breast cancer awareness month, boobs, breasts, support, fund raising, pink ribbon designs, cafepress, volunteerism